Finding your MegaNiche

Wired is always a good place to tank up on some new futuristic sounding buzz words. Mega Niche being the latest one i've picked up. It comes from an interesting article about how the Internet is enabling content that in the old media world would be considered ridculously niche to gain significant audiences (million +) online. It's an interesting thought. Certainly most of the sites I visit are very specific to the interests I follow rather than more general portals.